The new formula for success in the music business
Hardly anyone in the music industry to understand that the old formula, how to successfully promote a new law is outdated. Record companies are aware that there is a big problem, but have no idea what is the solution. My understanding is that they are not able to make its investment in studio time with a good producer, the cost of a good video, the advertising budget and the cost of the first road trip to the advantages draw one to CD first hit. An act must be able to repeat and to receive their first successes in the studio for a record company to make a profit, because the necessary investment has increased dramatically. Since mid 1990, the record companies are painfully aware that any actions that songwriters continue to write songs most affected. All new acts from the mid-1990s, one, two, maybe three good songs maximum, and everyone who bought a CD since then is witness. The record companies also know that MP3 download via the Internet is one factor that negatively affected its earnings. As with his inability to find new, sustainable events and the two key reasons why many record companies lose money. Those who lose the money are those selling with a library of popular artists of the past, to continue.The record companies now understand that the Internet the new medium of communication, to remain here, and they are all trying to find ways to exploit the find.Her employer has always been to see the numbers, analyze trends and then try to jump on board and ride the wave as long as it takes. If I told you what the answer to their problems, do not know just what to do with the information.
Step 1: To create a hit is necessary to have a hit. So what's a hit? It is a catchy song that is so critical that can not after listening to a long people out of your head and you will spend money to have the CD. The best producers can not become a hit without this type of raw material. My old friend Gary Kelgren said - "You can not polish bowel movement."
Step 2: To create a successful musical artist on the Internet is of course necessary to select one or several successes that have occurred correctly, but you must also have a "website success." So what is a successful web site? Of course it is one of thousands of "hits" per day, but that's not the point. The point is that in the same way that a hit does a listener to win a website, the interest of a contribution for the first 50-10 seconds and preserve them enough so that they will find success and interested to hear. But you should also entertainment content for people to read and enjoy, because a good site one is much more complex than entertainment. The best sites are those with large creative writing and can not be digested in one sitting, so people come back for more entertainment. This type of site can not be designed by a professional website design, because a real entertaining and creative writing is not to sell at any price. This means that the successful artists of the future must be more than just a musician, the best of the new medium to make, how the site should reflect the artist's personal expression, and no one can say that with the exception not the artist.
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